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Scientific Bulletin of Namangan State University

Abstract

The article is devoted to the study of the phenomenon of language manipulation used in the advertising sphere, the essence and functions of this process. The paper presents specific examples of the use of advertising manipulation, justifled psycholinguistics significance in modern advertising industry.

First Page

293

Last Page

297

References

1. P.B.Parshin, V. Sergeev « Yazk i modelirovanie sochialnogo vzaimodeystviya» 1984: 127-138 2. G. Lebon, «Psixologiya narodov i mass» 1895g 3. Yu.K. Pirogova, «Implichitnaya informachiya kak sredstvo kommunikativnogo vozdeystviya i manipulirovaniya» 2001: 543-553. 4. B L Borisov «Texnologii reklam i PR» Ushebnoe posobie. 2001. 5. A. G. Guroshkina . Sochiolingvistika russkogo yazka. Yazkove manipulirovaniya. M., 2001.

Erratum

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