Economics and Innovative Technologies


Abstract: This paper is accurately and broadly assessed in the report with a large focus on industry overview, product description, marketing analysis and strategies. The main attention is paid to the establishment and development of production of molybdenum sputtering target and analyzing its market by different criteria in order to succeed in selling in the highly competitive world. As part of product description, the report has provided reliable information about molybdenum uses, global sputtering target material market share by type and by application, with an exhaustive study of applications of molybdenum sputtering target. The most detailed section of the report is market analysis. It includes customer and competition analysis, target market, a SWOT analysis and the TOWS matrix. The findings indicated several suitable strategies for goal achievement as recommendations.


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