Home > IQTISODIYOT > Vol. 2019 > No. 2 (2020)
Economics and Innovative Technologies
Article Title
METHODS OF DETERMINATION OF TOURISM BRAND COMPETITIVENESS AND WAYS OF ITS SUSTAINABLE DEVELOPMENT
Abstract
The scientific article contains a comparative analysis of the national brands of 6 countries based on the methods as brand elements classification, the quality of the proposal constituent slogan, regional brand strategy and national brand ranking results. Developed proposals to achieve sustainable competitiveness of the national brand of Uzbekistan.
References
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Recommended Citation
Ibragimov, N.S.
(2019)
"METHODS OF DETERMINATION OF TOURISM BRAND COMPETITIVENESS AND WAYS OF ITS SUSTAINABLE DEVELOPMENT,"
Economics and Innovative Technologies: Vol. 2019
:
No.
2
, Article 2.
Available at:
https://uzjournals.edu.uz/iqtisodiyot/vol2019/iss2/2